鹏飞说
P7
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问题：理想怎么把控首款纯电SUV造型解释权？
解法：
造型设计逻辑：i8前脸像mega，尾部像L9，采用家族化设计语言来迎合大众审美；发布时采用三车一起对比，i8跟mega、L9正面和后面对比，给到官方设计来源解释；
保密措施：造型严格保密，测试车用原模具跑来迷惑外界，同时减少外观泄密后舆论发酵时间；
解密节奏：每天一个预热揭秘，2.25日正面/尾部、2.26日侧面、2.28日座椅，3.3日答网友问/上市时间公布；发布节奏牢牢把控在公司手中；
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